Dr. Bird



About Dr. Bird
William F. Bird, D.D.S., M.S., A.B.O. Board Certified
Dr. Bird is blessed to be able to perform his dream job daily! He loves seeing the positive changes in both the smiles and the self-esteem of the patients that he treats. He always knew that he wanted to make a positive change in people’s lives, and that makes orthodontics the perfect job for him. He feels lucky to be able to work with his talented team of smile specialists, and has done so for over 22 years!
Dr. Bird graduated with a Bachelor of Science degree in 1994 from the University of Wisconsin-Madison. In 2000, he received his Doctor of Dental Surgery degree from Marquette University. Continuing his studies at Marquette University, Dr. Bird received a Master of Science degree in Orthodontics in 2002. He is an active member of the American Association of Orthodontists and the Wisconsin Society of Orthodontists (where he served as a board member and was the 2019-2020 President). He was the 2012 President of the Dane County Dental Society, and served a three-year term as a trustee of the Marquette University School of Dentistry Alumni Board. Dr. Bird is also a Diplomate of the American Board of Orthodontics.
Dr. Bird has been practicing orthodontics in Madison since 2002, and he treats patients at three Orthodontic Specialists of Madison locations. Dr. Bird was also one of the orthodontic chairmen at Max Pohle Dental Clinic, located in Meriter Hospital in Madison, prior to the closure of the clinic.

Dr. Bird is married and is proud to be the father of three children. His twin girls, Jane and Caroline, were adopted from China in 2004, and his son Owen was adopted from South Korea in 2007. In his free time, Dr. Bird enjoys following University of Wisconsin sports teams, fishing, camping, and nearly all outdoor activities.
Named one of “Madison’s Top Dentists” by Madison Magazine perennially, most recently in the August 2024 issue.
Memberships and Associations
American Association of Orthodontists
Wisconsin Society of Orthodontists
President of the Dane County Dental Society
Marquette University School of Dentistry Alumni board
Diplomate of the American Board of Orthodontics
Education
B.S., University of Wisconsin-Madison
D.D.S., Marquette University School of Dentistry
M.S. (Orthodontics), Marquette University School of Dentistry
What Our Patients Say
- Kathy M.“Every visit we were treated by professional staff who informed us with every step of this process. We were given complete information and the process went very smoothly and effortlessly. Our daughter had her braces just under two years and her teeth look beautiful. It was a very easy process and we are very grateful to the entire staff and Dr. Peterson.”
- Laura W.“Your staff is wonderful, from scheduling, business office to orthodontic assistants! I also loved the modern design of your Gammon & Verona locations, and your staff at Northport is so great, too.”
- Kaylene W.“Dr. Knutson is a great orthodontist! Not only did he explain the process and each step very thoroughly but he helps to ensure that you feel completely comfortable in his care. I would highly recommend seeing Dr. Knutson for all of your orthodontic needs!”
- Marta O.“There are so many reasons to smile in this world and now I can smile unabashedly! Thanks for your gentle care and constant encouragement.”
- Lorraine S.“We are so satisfied with the excellent treatment results. Dr. Bird and his team are all knowledgeable, helpful, and friendly. We are your biggest fans and recommend you to our friends!”
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OUR TREATMENTS
We offer various types of treatment for patients of all ages. We will customize your treatment to what best suits your orthodontic needs.

Braces
We offer a variety of braces options tailored to all ages, providing effective solutions for achieving a straight, healthy smile.

SureSmile
SureSmile technology ensures precision in orthodontic treatments, leading to faster, more accurate results for a perfect smile.
Where to
find Us
Gammon Road Office
202 S. Gammon Rd. Suite 150, Madison, WI 53717
Phone: (608) 664-9500
Fax: (608) 664-9566
Hours: Mon – Fri by appointment
Verona Office
1010 North Edge Trail, Verona, Wisconsin 53593
Phone: (608) 845-9292
Hours: Mon – Fri by appointment
Northport Drive Office
Mount Horeb Office
Windsor Office





